Our Name - the Prometheus Legend

... and Prometheus could not bear to see the clay mortals he had created living a half-life, without the warmth of fire. One night, when Zeus was away, Prometheus crept to Olympus along a secret path and stole the God's precious fire, hiding it in a hollow reed, which he concealed in his cloak.

This he gave to man, teaching him how to use fire to warm, to cook, to make bricks, tools and earthenware, everything needed to give people a more comfortable life.

But when Zeus returned to Olympus, so great was his rage that he ordered Prometheus to be chained forever to a lonely rock in the Caucasian Mountains.
There he bravely endured for thousands of years until Zeus, in admiration and pity, freed Prometheus to help and champion humanity once more through his forethought and love.

We use the name Prometheus to represent proactive thinking and a new way of doing business using a human approach to money.