Green Grocer Organics Limited

This organic green grocer opened in September 2002 in Kumeu, north-west of Auckland.  It is owned and operated by Jayne McCall and her husband Ian McCarroll.  In addition to fresh locally grown organic fruit and vegetables it also stocks non-allergenic foods, chemical-free body care products high quality vitamin supplements, environment-friendly cleaning products and organic gardening supplies.

Jayne has worked with one of the key local growers, who also has his own farm store and box delivery service, to develop a relationship that works well for both.

She is also committed to providing information and education to customers on healthy living. The store offers evening cooking classes, provides diet information to those with food allergies, promotes networking and support amongst local organic growers and has an onsite naturopath for those who need more in depth support.

As the customer base grew steadily Jayne and Ian found that there was a growing need to hold both larger volumes of stock and a broader range. Consequently, they approached Prometheus for a loan to finance this and to allow them to develop their internet marketing.

Given the steady progress Jayne and Ian had made in developing the store, the benefits it brings to the Kumeu community and the well structured development plans we were pleased to provide the loan finance needed for them to take the next step in strengthening and expanding their fresh and organically growing business.